Organic Tahini in Squeeze Bottle

Israel-based Rushdi Foods Industries has launched a tahini-based condiment in a squeezable and ready-to-use bottle, designed to infuse meals with ethnically inspired flavours. The Mighty Sesame Co brand of tahini is made simply from sesame seed, yet its proprietary processing methods deliver the full consumer-desired texture, Rushdi Foods said. It contains no preservatives, sugar, salt, or any artificial ingredients, making it an all-natural and clean-label product with a rich, deep flavour. Mighty Sesame Co’s tahini is also healthy, rich in highly bioavailable plant proteins and designed to tap into growing consumer interest in tahini-based spreads, according to the company. It cited research from Innova Market Insights, which showed an increase of 98% in launch activity for tahini-based spreads between 2013 and 2014, with a further 10% increase in 2015. “We examined many sesame crops, analysed them, and chose one specific crop that displayed exceptional characteristics. Then, we developed a patented automatic processing method to give Mighty Sesame Co its exceptional smooth texture, and allow it to mix easily with any flavor or extract for creating a variety of flavours ranging from savory to sweet. It’s Rushdi’s pleasure to bring this secret health ingredient into easy-to-use form for healthy food lovers.”